Financial data company LGBTQ Loyalty Holdings, Inc. plans to launch an exchange traded fund linked to the LGBTQ+ ESG100 Index in the first quarter of 2021, and perhaps sooner depending upon on market conditions.

What Happened: The Florida-based company planned to launch its ETF, which will trade under the ticker “LGBT” on the Nasdaq, earlier this year, but the coronavirus pandemic threw a wrench in those plans.

“Due to the unprecedented volatility of the financial markets caused by COVID-19 and the extreme market concerns this pandemic has created in the retail investing world since February of this year, our Board of Directors believe it is in the best interest of our shareholders and advocates to support the decision to launch in the first quarter of 2021 or sooner if market conditions change,” according to the firm.

“The company is in the process of finalizing all necessary steps to rebalance and reconstitute the index under the current methodology.” CLICK for complete articled