Amazon: Glimpses Of Shoeless Joe?

Posted by Aswath Damodaran

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I valued Amazon for the first time in 1998 as an online book retailer, and much of what I know about valuing young companies today came from the struggles I went through, modifying what I knew in conventional valuation, for the special challenges of valuing a company with no history, no financials and no peer group. Out of that experience was born a paper on valuing young companies… CLICK for complete article

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